Principles Invitation - July, 5 spots only
If you are a busy barber who is still winging it and your back is feeling like a packet of crisps, this is for you
The Promise
In 4 months, you will be fully confident in scissor work, precision cutting, and understanding exactly how to use shape and structure on every single client, no matter the hair, texture, length, or style.
Not kind-of confident.
Not mostly confident.
Fully confident.
You will stop guessing. You will stop adjusting mid-cut. You will know exactly what you are doing and why before you make a single move.
That is the outcome.
No more long hair anxiety.
No more weird stances and the mirror looking like it’s judging you personally.
Not only that, I am going to work with you 1 to 1 every week to make sure that you are getting the results you need
Why PRINCIPLES Exist
The industry is shifting.
Clients are demanding:
• More scissor work
• More shape
• Longer lasting
• More natural structure
• Higher standards
Most barbers were never properly taught structure.
They were taught to copy.
They were taught steps. They were not taught shape.
Precision is now the separating factor.
PRINCIPLES is designed to install it properly.
The 4-Phase Development Model
This is not a subscription
It is a development program
Phase 1: Square Layer
This is where we rebuild your foundation
Strip everything back to rebuild your foundations from the ground up
You will learn:
• Shape building
• Elevation control
• Simplified sectioning
• Over-direction dynamics
• Weight distribution
• Body positioning
• Tension management
And more
A core tenet of PRINCIPLES is to teach you the WHYS
We go deep into theory to help you understand why we cut the way we cut
This is done through theory videos and LIVE breakdowns
This phase is about confidence and standards
You stop guessing. You stop adjusting mid-cut
You begin cutting with intention
Phase 2: Square Graduation
This is where you will be challenged to create something you have never done before
The whole point is to push your limits
Expose you to education you have never seen or felt before
This is how you get an edge in the industry
Phase 3: Round Layers
Now you are getting comfortable with how to operate at a high standard
You are moving on to shapes that are more commonly used in the shop
You now have full understanding and control of each section that you cut
Your understanding moves from:
“I know the shapes”
To
“I can build any shape”
This is where you separate yourself
Phase 4: Round Graduation
By this stage, you are no longer guessing
You are operating at a higher standard
You can create any shape at any length
You are confident in your methods, and you can explain to others what you’re doing
You may even be approached by other barbers to teach them (this happens a lot)
By this point, you will be cutting hair like nobody else
You will be by far the most knowledgeable and respected Barber in your area, and you will start to imagine becoming an educator - if that is something that you want
If You Want To Become An Educator — This Is Where You Start
You cannot teach what you do not own
The 4 shapes you will learn inside PRINCIPLES are the exact same 4 shapes I teach in my in-person education around the world
The ones people pay $1,200 per day to learn from me directly
If becoming an educator is where you want to go, this is the foundation on which to build it
There is no shortcut to that level
But this is the most direct path to it
Weekly Structure
Every week inside Principles:
I will work with you 1-1 every week to discuss your development and give you personalised feedback
Unlock new shape + Dissect on Head sheets LIVE
Haircutting and cognitive reviews (You will strengthen your decision-making, not just your haircuts)
Structured shape focus
Technical correction
Let’s talk money,
Included in PRINCIPLES is a training called “Premium Pricing Accelerator”
Where I will help you make an extra $1k per month so that PRINCIPLES is never a cost to you, but you are actually in profit by being with us
I will show you how to raise your value of yourself and the services that you offer, so that clients are HAPPY to pay more and won’t dare leave
Niall went from charging $25 to $40 a haircut in 3 months, and wishes he had gone up more
Folu went from charging $20 to $30 a haircut in 2 months, and is still fully booked 3 weeks ahead
Isak DOUBLED his after-hours appointments and still has the problem of trying to fit people in
This works if you work it
Or won’t if you don’t
You have the chance to actually make MORE money by being inside PRINCIPLES than you did before joining. If you follow all the steps I lay out for you and you are not making more money than before, I will give you all of your money back.
But you must know,
This is not passive
You will cut
You will submit
You will improve
You will increase your value
Who This Is For
This is for:
• Full-time working barbers/hairstylists
• Professionals with a client base
• Barbers/Hair stylists ready for the next level
• Individuals ready to commit to depth
This is not for:
• Hobbyists
• People looking for cheap content
• Those unwilling to receive critique
The room is designed to keep the unserious out
When you join, you’ll get a Mission Map™ call so we can map out your first move without guessing
Weekly personalised support from me to help you actually achieve your goals (no watching content and never doing anything)
Build real structure, so you’re not watching random tips and tricks videos at midnight and calling it development
You’ll join the weekly technique call to ask questions, deepen your understanding, and stop repeating the same mistakes for another six months
You’ll get the WHY Lab™ so you understand the reason behind the technique, not just the hand movement. That’s where your confidence starts to change (Value $1,500)
Weekly personalised feedback from me on your practice to help you make instant improvements
You’ll get a free digital copy of The Modern Haircutting Manual (Value $300)
You’ll get a PHYSICAL certificates for your progress that I will send to your address
Unlock the Premium Pricing Accelerator, a private training that can help you unlock an extra $1k per month without gett any new clients (Value $1,000)
The Investment
It’s $249 to try it out for the first month
If you like it and want to continue building, it's just $249/m
The Guarantee
Try it for 1 month, go through the whole training, implement the steps I show you, and if you’re not making more income than you were before, I will give you a full refund
I take on ALL of the risk
There are only 5 3 spots left
Doors close on Sunday 12th
Step 1: DM me on Instagram HERE with “READY” to get started
Step 2: We will book your onboarding call to get you set up
Step 3: You can begin learning today!
Nathshapes